The first permanent hair dye that strengthens hair and provides 100% coverage of gray hair thanks to the triple care formula. Product features: Excellence Crème provides pioneering protection for hair dyeing and is enhanced with a triple care formula: advanced technology that contains a concentration of three ingredients that strengthen your hair during coloring, protecting it and leaving it softer. Ingredients: The best triple care formula for 100% gray hair coverage. It combines three effective ingredients: - Ceramides, which protect the hair fiber.
– Prokeratin, which activates and strengthens hair
– Collagen, which nourishes the hair and leaves it thicker and softer
“Hair is 85% stronger after dyeing.”